2025 On-Demand Session Recordings

Didn't get a chance to attend or tune in to this year's Operations Calling? No worries, access some of our favorite content below!

Amplifying Human Ingenuity: AI and the Future of Frontline Operations
Hear Tulip CEO and Co-Founder, Natan Linder sets the tone for Operations Calling 2025 and sparks new thinking about what’s possible in operations.
Roadmap to the Modern Production System
Learn how AI is reshaping daily work in manufacturing by supporting the people closest to operations. This session shares a product vision centered on empowering individuals at every level to make faster decisions, adapt to change, and drive continuous improvement in their environments.
Stanley Black & Decker: Scaling a Production System Globally
How do you embed digital enablement into business strategy — and scale it across the enterprise? Stanley Black & Decker is rolling out composable digital tools across more than 50 sites as part of an enterprise-wide transformation. Learn how they align global strategy with local execution through a central portfolio, scalable solutions, strong governance, solution services, and communities of practice.
The Lean Digital Playbook: AstraZeneca’s Formula for Global Transformation
How does a global pharmaceutical leader scale a digital solution from one line to dozens of sites in just a few months? Join operational leaders from AstraZeneca to learn their playbook for driving continuous, compliant innovation at scale. This session explores their Lean Digital strategy, an approach that combines empowering frontline teams with a robust global governance model. Explore case studies demonstrating how AstraZeneca built and scaled local wins into a global competitive advantage, enhancing safety and compliance while building operational resilience and agility.
The Path to a Lean Factory at Scale: Augmentation and Optimization
Discover how DMG MORI’s Iga Plant turned their vision of Augmented Lean into reality — deploying digital solutions to 1000+ stations across machining, assembly, inspection, logistics, and more. This session will explore how the team designed and scaled digital transformation strategies including intuitive, guided assembly apps and an integrated MOM approach, combining their MES, resource data, and Bill of Process (BOP), to continuously optimize their production. See how they now easily identify opportunities, eliminate errors, automate routine tasks, and empower people to focus on problem-solving.
Driving Continuous Improvement in a Dynamic, Regulated Environment
In Aerospace and Defense manufacturing, success hinges on more than compliance. Teams must be able to adapt, learn, and improve continuously—responding to shifting regulations, evolving customer expectations, and operational complexity. In this session, Avon Technologies, a leader in respiratory and head protection systems, shares how they’ve built a culture of continuous improvement by embracing a composable approach to flow manufacturing. Learn how practices like rapid iteration, rigorously applying lean principles, and real-time feedback loops have enabled them to maintain traceability and responsiveness across the entire product lifecycle.
Breaking the Loop: AI Beyond the Hype
Hear leading voices in AI for a candid conversation on the most pressing — and polarizing — issues in the field. From the promises of transformative productivity to the perils of unchecked acceleration, this panel explores an honest look at where AI is and where it’s going.
Building Smarter Factories: The AI Ecosystem Advantage
AI is transforming manufacturing — but no single technology can do it alone. The real breakthroughs happen when leading innovators work together to create a connected ecosystem. Join experts from Tulip, NVIDIA, Hexagon, and DeepHow for a discussion on how an AI-powered ecosystem is reshaping the factory floor. From accelerating frontline training and enhancing computer vision, to optimizing process data and enabling real-time decision-making, you’ll hear how manufacturers are leveraging a portfolio of agentic AI solutions to unlock new levels of productivity, agility, and insight.
The Future of Biomanufacturing: Consistency, Scale, and Digital Execution
Bioprocessing at scale isn’t only about the latest process equipment — it’s about ensuring consistency, speed, and traceability in an environment that’s getting more complex every year. Advances in single-use systems, process intensification, and the push toward personalized therapies are changing the way biopharma teams work. To keep up, operators need more than binders and paper records; they need digital tools that capture data in real time, guide execution, and connect seamlessly across teams. In this fireside chat, Sartorius and Tulip will share how combining state-of-the-art bioprocessing technologies with flexible, composable software creates a new model for manufacturing execution.
First Site to Every Site: Scaling with the Tulip Library
The Tulip Library is the launchpad for scaling better ways of working across your operations. Built from proven apps, connectors, and templates used on real shop floors, it helps teams move from idea to impact without wasted cycles. Learn how manufacturers use it to roll out process innovations quickly, maintain consistency across sites, and keep improvement momentum year-round.GxP manufacturing sites that embrace continuous improvement have more efficient operations and happier frontline personnel, but a culture and set of tools to enable it must be balanced with a need to meet compliance. In this panel, manufacturing leaders will discuss strategies for a well-governed continuous improvement culture with modern tools and best practices.

Manufacturing at a Crossroads: Rethinking Automation, Software, & Strategy
In this session, Frost & Sullivan's Head of Industrial Automation and Software Research, Sebastián Trolli, will present a research-led perspective on the current state of industrial automation and software landscape, highlighting the key trends, challenges, strategic shifts, growth opportunities, and how technologies are driving the manufacturing workforce transformation.
The Next Shift: AI Driven Transformation of the Connected Factory
The factories leading the next industrial era will be both connected and context-aware, with AI woven into every decision point. This fireside chat explores emerging architectures from edge-to-cloud AI pipelines to human-in-the-loop decision systems that are enabling this transformation. Learn how manufacturers are leveraging AI not as a bolt-on tool, but as the backbone of continuous improvement.
Scaling Dynamic, Compliant Solutions in Pharma Manufacturing
Deploying standardized digital solutions across 17 global manufacturing sites in regulated environments demands both consistency and agility. In this session, Eli Lilly and FrontWell Solutions GmbH share how they developed a flexible, self-service digital logbook framework that strikes a balance between global consistency and local customization. Discover how dynamic forms, streamlined data architecture, and backend innovations combine to deliver faster builds, easier governance, and real‑time operational insights.
Compliance Under Transformation: Life Sciences and AI at the Crossroads
FDA modernization, EU reforms, and AI-driven processes are converging to reshape compliance expectations. This panel surveys the current state-of-play and provides insights on how medical-device makers, pharmaceutical manufacturers, and their AI tools can adapt. Expect guidance on harmonizing standards, future-proofing quality systems, and fostering innovation without gaps or audit surprises.
Designing for Disruption: Orchestrating Resilience with Composable Systems & AI
In a world where disruption is constant, resilience is no longer optional. In this fireside chat, leaders from Terex — a global industrial equipment manufacturer — share how they use composable systems, shared application libraries, and AI-powered tools to dynamically reroute production, reallocate talent, and protect margins. Walk away with practical strategies for reducing complexity, empowering local decision-making, and building a scalable digital backbone that thrives in uncertainty.
Finding the Value: Building the Case for Digital Solutions
The key to digital transformation is knowing where the value is—and that varies by site. In this session, Generac shares how they uncover value by understanding each operation’s unique challenges. Learn how to tailor ROI conversations, align value propositions with real-world pain points, and build internal support. From modelized lines to engineer-to-order systems, discover strategies to turn pilots into scalable, high-impact solutions.
Regulated and Resilient: Adapting GxP Operations for Modern Compliance
In GxP-regulated environments, compliance isn't just a quality concern—it’s a shared responsibility. Join Tulip, Smith+Nephew, and HighByte as they discuss bringing IT, OT, and Quality together to simplify validation and strengthen governance. Explore how connected data and collaboration drive faster, smarter compliance.
When a Logbook Project Becomes a Digital Movement
What started as a logbook digitization project became a full transformation of Jazz Pharmaceuticals’ production processes. Through a shift in mindset and close collaboration with citizen developers, production SME’s, site QA, and MS&T teams, the team expanded its scope to include scheduling, cleaning validation, and calibration management. This session shares how cultural change enabled rapid progress, improved compliance, and laid the foundation for ongoing digital innovation.
Bridging Shop Floor and Top Floor: Using Contextualized Data for AI Driven Operations
As companies aim to become truly data-driven, a common gap often lies between what’s happening in operations and what leadership sees. This session will show how ZS helps organizations bridge that gap through data contextualization: transforming raw operational data into actionable insight for strategic planning, risk management, and competitive advantage. Attendees will gain frameworks and case studies for embedding context into data so that AI doesn’t just automate or optimize—but drives alignment and performance across the enterprise.
Powering the Connected Lab of Tomorrow
Ready to see what a truly digital lab looks like? Discover how Organon transformed its lab operations in just six months—launching its first Digital Lab Record and setting a new standard for pharma. This session unpacks how a bold vision, strategic collaboration, and cutting-edge tools from Tulip and Cognizant created a connected lab future that boosts efficiency, empowers users, and wins over regulators.
Automate to Accelerate: Building Smarter Systems for Scalable Impact
Learn how the team at Stanley Black & Decker's Holliston site overcame disconnected systems and time-consuming tasks by leveraging Tulip Automations and a unique SAP integration. Through a combination of site-level ingenuity and an enterprise-wide strategy for connecting digital systems, the team reduced manual effort, increased shop floor visibility, automated quality reporting, and developed a scalable intelligent production scheduling system. Discover how the collaboration between the Holliston site and the Center of Excellence (COE) drove transformation across the factory — and walk away with actionable strategies to streamline operations and accelerate impact at your own site.
Harmonizing Global Vision and Local Knowledge
Achieving enterprise-wide process consistency while leveraging local expertise is challenging – but critical for streamlining compliance and minimizing risk. This session explores how Becton Dickinson (BD), a medical technology manufacturer, used digital transformation as a catalyst for organizational alignment across vastly different production lines. Discover how they standardized their MES data model centrally while tailoring operator workflows locally, enabling rapid adoption, high employee retention, and fostering a culture of continuous improvement.
From Chaos to Control: How VEKA Cut Quality Escapes by 75%
Faced with rising defects and inconsistent processes, VEKA leveraged Tulip to enhance quality control and manufacturing processes. Learn how their scalable digital approach—powered by dynamic quality checks, AI-powered barcode verification, automations, and ERP integration—standardized quality across multiple sites, drove continuous improvement, and delivered millions in cost savings.
Scaling Quality Through Integration: How Echodyne Unlocks Agility with PLM + MES Integration
In highly regulated industries, building a digital foundation requires more than just replacing paper—it demands secure, integrated systems that ensure compliance, traceability, and agility. Learn how Echodyne is digitizing its EDHR process and how connecting Arena, a PTC company, and Tulip unlocks new levels of quality, compliance, and operational visibility.
Shaping a Responsive Culture for Rapid Manufacturing Adaptability
Learn how Pratt Miller Engineering meets fast-changing customer demands across its defense and motorsports business units. In this sessions, hear how the teams are using technology to move quickly from prototypes to production, embed quality at every step, manage inventories, and deliver with speed and precision — whether building robotic combat vehicles or high-performance race cars.